The Profit Scale

Mastering Your Messaging with Nikki R. Jones - Ep. #43

Episode Summary

Have you ever wondered if messaging and marketing are the same? If so, you’re not alone. Both have a lot in common, but while marketing focuses on getting attention, messaging focuses on how we get attention. In our conversation today, Nikki R. Jone shares the power of messaging, walking us through how strategic messaging can whisper in ears and speak to the hearts of our prospects. Yes, we’re talking about B2B prospects, and no matter how seasoned or how new you may be, there’s a message in today’s episode for you too. See what I did there? Hit play and lean in, friend.

Episode Notes

🎯 Top Takeaway from Today's Episode

Messaging helps you whisper in the ears and speak to the hearts of the people who need you most.

📌 Key Points from the Episode

1. Allow your messaging to reflect your prospect’s language.
2. The stories you share help you stand apart, and attract the right people to you.
3. Speaking your prospect’s language is not a matter of leaving parts of you behind, but rather being intentional to create a space where the people who you're trying to reach and connect with can also feel comfortable to do so.

💡 Take Action

👋🏾 Connect with Nikki on LinkedIn Here

🔗 Links

🌐 Visit Nikki’s Website here

🤝 Work with Nikki here 

👋🏽 Connect with Ruth-Joy on LinkedIn

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